Hexa Academy × First Design
Artificial intelligence (AI) courses in Riga
Learn AI by working on your own real tasks
Individual AI courses for business owners, professionals and beginners. Master ChatGPT and other AI tools to create content, analyse information, automate processes and grow your work or business more effectively.
- An individually tailored programme
- Hands-on work on your project
- Suitable with no prior knowledge
- In person in Riga or online
- Recommended programme — 20 lessons
- 50 € + VAT
- one-to-one lesson, 60 min
- 30 € + VAT
- per person in a group of up to 4
No prepayment

- For beginners and specialistsWe start with the basics
- In Riga or onlineIn person or remotely
- Your own work exampleA task from your working day
- Checking the outputFacts, sources, confidentiality
Practical AI knowledge
Don't just try AI. Learn to use it professionally.
During the course you'll build an AI working system that fits you — from formulating precise tasks to creating content, documents, marketing materials and automated processes.
You'll learn only the tools and solutions that bring real value to your work, business or career.
I don’t just teach tools. I build businesses and software with them — and then teach you how to do it.
Vitālijs KolotikovsInstructor and co-founder of First Design StudioWho it is for
AI skills for different professional goals
Business owners
Using AI in marketing, client communication, sales, analytics and business process automation.
Managers and specialists
Faster preparation of documents, presentations, reports, ideas and everyday work materials.
Marketing and creative professionals
Content plans, ad copy, visual ideas, audience analysis and campaign development.
Beginners and career changers
Practical AI skills that help you prepare for a new role, project or professional direction.
Programme
The course's main directions
We build the programme around your goal: take every direction or focus on one. Choose a direction to see what it covers.
AI foundations and effective communication
- Using ChatGPT, Claude, Gemini and other tools
- Writing precise prompts and instructions
- Checking and improving AI results
- Safe and responsible AI use

AI for everyday work
- Emails, documents and presentations
- Gathering and analysing information
- Translation and multilingual communication
- Work plans, instructions and templates

AI for marketing and content
- Marketing strategy and content plans
- Social media posts and ads
- Email campaigns and offers
- Audience and competitor analysis

AI for design and visual content
- Creating images and creative concepts
- Marketing materials and social visuals
- Developing a brand style
- Professionally refining AI-generated materials

AI for websites and SEO
- Website structure and content
- SEO titles and descriptions
- Service pages and landing pages
- AI-assisted website building

AI for automation
- Automating repetitive tasks
- Client communication workflows
- AI assistants and custom instructions
- Connections to CRM, forms and other tools

20 individual lessons
A complete programme from AI foundations to practical implementation
The recommended programme consists of 20 individual lessons, during which you gradually master the most important AI tools and build a practical solution for your work or business.
Plan your course
Total1,000 €+ VATWith 21% VAT: 1,210 €
Pay for each lesson in person or afterwards. No prepayment is needed, and you can change the plan at any time.
Book with this planTraining for a company teamLessons 1–5
AI foundations
Understanding AI capabilities, tools, limitations and writing effective prompts.
- Your goal and what AI can do in your work
- ChatGPT, Claude and Gemini: when to use which
- Precise prompts and instructions
- Checking and improving results
- Safe and responsible use of AI
Lessons 6–12
Practical use
Working with text, content, design, marketing, websites or the tasks that matter to you.
- Emails, documents and presentations
- Gathering and analysing information
- Translation and multilingual communication
- Marketing content and social media
- Images and visual concepts
- Website copy and SEO with AI
- Audience and competitor analysis
Lessons 13–17
Automation and a system
Building repeatable workflows, AI assistants and solutions tailored to company processes.
- A prompt library and templates
- AI assistants with custom instructions
- Automation with n8n, Make or Zapier
- Connecting CRM systems and forms
- Testing and improving a workflow
Lessons 18–20
Individual project
Developing, testing and preparing a practical project for real use.
- Planning your own project
- Building and testing the project
- Rollout and working on your own
The programme length isn't fixed. Some goals need only a few lessons, while more complex projects need a longer learning cycle. Prices match those published by Hexa Academy (checked on 6 October 2026). Lesson topics are a recommendation: we adapt them to your goal in the first lesson.
A practical result
A practical result that stays with you
Depending on the chosen programme, you can build:
- A personal AI prompt library
- A marketing and content system
- A social media content plan
- Website structure and copy
- Client communication templates
- An AI assistant for a specific task
- An automated workflow
- A digital product or app prototype
- A professional portfolio project

The first lesson
The programme starts with your goal
In the first lesson we assess your current situation, knowledge level and tasks. Then we build an individual learning plan, defining:
- The most important skills to learn
- The most suitable AI tools
- The number of lessons needed
- The practical project and expected result
There's no need to learn dozens of platforms. The goal is an effective system you can use on your own.
Start with one lessonSoftware and tools
Tools are chosen to match your goal
- ChatGPT
- Claude
- Gemini
- Microsoft Copilot
- Midjourney
- Leonardo AI
- Canva AI
- Figma AI
- Runway
- ElevenLabs
- n8n
- Make
- Zapier
- and other current AI solutions
The result
After the course you will be able to
- Choose the right AI tool for a specific task
- Write precise, repeatable AI prompts
- Prepare content, documents and ideas faster
- Check and improve AI-generated results
- Build templates and workflows that fit you
- Automate part of your repetitive tasks
- Use AI safely and professionally
- Keep mastering new AI tools on your own
Where we teach
Where the lessons take place
Theory happens in a conference room with a large screen, practical work at desks with several monitors. We confirm online options for each programme.
- Monday–Friday 17:00–21:00 · Sunday 16:00–17:00
- Lessons in Latvian, Russian, English or Ukrainian

The conference room with a large screen for theory 
Desks with two and three monitors for practical work 
The meeting room at Deglava Biroji 
The Deglava Biroji building at Augusta Deglava iela 66, Riga

Your instructor
Experience in AI, marketing and technology projects
Vitālijs Kolotikovs is an entrepreneur, AI and marketing tutor, author of two books and founder of several international companies and technology projects. The lessons are grounded in hands-on experience building AI platforms, CRM systems, websites, marketing campaigns, booking solutions and automated business processes.
- 20+
- years in business
- 9+
- years teaching
- 2
- published books
- Design, marketing and digital products in one practice
- Lessons built around your project, not an abstract example
- Explanations, comments and a review of your practical work
Author of two books
The AI Marketing Revolution
7 Steps to Build a Multimillion Business with Smart Marketing and AI
Reviews
What learners say
Many thanks to Vitalij for the knowledge shared!
Ilze ĶergalveSales.lv / Loterijas.lv · CorelDRAW course from the beginningTranslated from LatvianI attended the CorelDRAW graphic-design course and really liked it. It was interesting, useful and helped me continue improving my design skills.
Karīna MatilēvičaCorelDRAW graphic-design courseTranslated from Latvian
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Hexa Academy × First Design
Frequently asked questions
How many lessons are needed?
The recommended full programme is 20 lessons. The exact number is set individually based on your goal, experience and project complexity.
Do I need prior knowledge?
No. The programme suits both beginners and professionals.
Can I book just one lesson?
Yes. You can start with one lesson and then decide about continuing.
Are the courses available in person?
Yes. Lessons are available in Riga or online.
Is the course suitable for companies?
Yes. The programme can be adapted to your team, processes and the tools you use.
Will I receive a certificate?
After completing the agreed programme and the practical work, you can receive a certificate stating the programme and the number of learning hours.
Tell us what you want to achieve with AI
Describe your work, company or project idea. We'll suggest the right programme length, AI tools and the direction of the first lesson.
- €50 + VAT · 60 minutes · in Riga or online · No prepayment
- Monday–Friday 17:00–21:00 · Sunday 16:00–17:00
